Home / Advertising & Marketing Schedule for “A Bridal Affair at Swan Point”

Advertising & Marketing Schedule for “A Bridal Affair at Swan Point”

Here is how we’re currently marketing this event:
Print Advertising:
~ 2013 – 2014 Southern Maryland Weddings Magazine (distributed at all Southern Maryland Bridal Shows)
~ Press Releases – Dec 1’3, Jan ’14, Feb ’14, March ’14
~ Calvert Recorder – Full Page in the Bridal Planner (1/31/14)
~ St. Mary’s Enterprise – Full Page in the Bridal Planner (1/31/14)
~ MD Independent – Half Page in the Bridal Planner (2/26/14)
~ MD Independent – Full Page ad in “A Section” (2/28/14)
~ Weekender – Half Page Ad in All 3 Southern Maryland Newspapers (2/28, 3/7, 3/14, 3/21, 3/28)
~ Posters
~ Flyers
Online Advertising:
SoMdWeddings.com – ongoing
SoMdNews.com – March
SoMdNewsNet.com – March
GoSoMd.com – ongoing
WhoFish.com – ongoing
WeddingWire.com – ongoing
E-Mail:
~ E-Mail Blasts to our list of subscribers (currently 2,500) – every month prior to the show
Social Media:
~ Facebook
~ Twitter
~ Pinterest
~ LinkedIn
Radio:
~ Drive Time – 30 second spots (28) the week of the show 3/24 – 3/28
MetroCast Cable: New Co-Sponsors of our Event!
~ 300 30-second commercial announcements – all MetroCast Channels (March)
~ 45 30-second commercials Channel 10 (March)
~ 40 3.5 minutes Best Buy Segments (Dream Wedding Vendor Interviews!)
~ 100-125 Community Calendar Listings (March)